Talks covered by this speaker
Cutting through the hype: the role AI can play today to reshape CX and deliver better business results
Topics covered by Ruth
About this Speaker
Ruth Zive oversees LivePerson’s global marketing organization, focused on growing scalable, measurable, and predictable world-class demand generation, with operational rigor. A three-time enterprise software CMO, she leads the company’s digital and demand generation, field marketing and sales development, vertical and product marketing, branding, and internal and external communications functions.
Ruth has more than two decades of experience serving B2B clients in the technology, financial services, and non-profit industries. Prior to LivePerson, she served as CMO of Ada, helping to transform the company from a startup into an industry player.
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